For E-commerce Brands and companies targeting DTC market

A Strategic Partner & Ex-Founder

I spent 5 years building a DTC brand from zero to exit : Amour & Bijoux, a personalised jewellery, launched and scaled to €5M+ in revenue with a team of 10, and sold to a UK group in 2024.

Today, I work as a strategic sparring partner for brands and companies targeting the DTC market by bringing an operator's perspective.

What I help with

  • Positioning

    Clarify your market position and create a compelling value proposition.

    • Customer Segmentation
    • ICP Definition
    • Messaging
    • Competitive Positioning
    • Differentiation Strategy

  • Go-To-Market

    Build a clear path to market and remove growth bottlenecks.

    • GTM Strategy
    • Product Marketing
    • Offer Structuring
    • Market Analysis
    • Launch Planning

  • Growth

    Identify the highest-impact opportunities across acquisition, conversion and monetization.

    • Growth Prioritization
    • Revenue Optimization
    • Customer Journey Analysis
    • Growth Systems
    • Strategic Decision-Making

Why Work with Me

Before advising other businesses, I spent 6 years building and scaling my own DTC brand.

From customer acquisition and positioning to hiring, profitability and operations, I've experienced first-hand the challenges that founders face when a business starts to grow.

Today, I bring that operator mindset to the companies I work with.

Key Numbers

  • €5M+ Revenue Generated
  • €1M+ Managed in Meta Ads
  • €900K+ Invested in Influencer Marketing
  • Team of 10+ People Managed
  • Successful Exit in 2024
  • E-commerce & Digital Since 2017

Need a Strategic Partner?

If you're looking for an experienced operator who understands growth from the inside and can help bring clarity to your next stage of growth, let's talk.

Let's Start a Conversation